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Nexora - CRM SaaS Website
Overview
Nexora is a concept for a B2B SaaS platform that merges three things a growing company usually buys separately — a CRM, a no-code automation builder, and an AI copilot — into one system, with analytics on top.
The pitch is consolidation. The "before" is four or five tools that don't talk to each other, a team copy-pasting between them, and leads going cold in someone's inbox. The "after" is one place where the contact, the conversation, the automation, and the numbers all live. I designed and built the full marketing site.
The brief I set myself: make the consolidation argument land, and make an invisible product — automation — feel concrete enough to trust.
My Role
Designed and built solo. Figma for the design, Claude Code for the build, Remotion for the animated feature illustrations.
The design challenge
Two problems sat on top of each other.
First, this is a consolidation product, so the site has to make "three tools in one" read as a single coherent system, not a bundle of features stapled together. Get that wrong and it looks like more software, which is the exact thing the buyer is trying to escape.
Second, the product is automation, and automation is invisible. There's nothing to photograph. So the real work was making the software legible — showing the copilot drafting, a workflow wiring itself up, contacts moving through states — so an abstract service becomes something you can watch working, and therefore believe.
The work
Here are some sections from the website





Design notes
- Built the feature illustrations in Remotion to show the product doing the work rather than describing it — the copilot answering a prompt in sequence, a no-code workflow assembling itself on a grid, contact cards cycling through opened, clicked, and replied states
- Anchored the whole page on the consolidation promise: five tools become one, so every section argues for one system over a stack of disconnected apps
- Kept the visual language deliberately plain because the buyer is non-technical — "no code, no engineer required" is a core promise, so the design had to feel operable by someone who doesn't write code
- Animated the headline in per-character on load — the only heading on the page that moves — so the first thing you see is a small signal that the product is alive
- Sequenced the page the way high-trust SaaS sites do: positioning, integrations, features, why consolidate, onboarding steps, social proof, tiered pricing, security, FAQ — all pointing at one action, Book Demo
Enjoyed reading this? Thank you.
This took a bit of work to put together, so if you liked it, I’d really appreciate you sharing it. If you have a similar project in mind, let’s work together.
What People Say About Me and My Work
One of the smoothest design experiences we've had. Joshua turned complex ideas — AI onboarding, unified inbox, automation builder — into polished, intuitive flows, with a design system that kept us consistent across mobile and web.
Brian T George
CEO, Unifiedbeez

Love his work! Always professional, detail-oriented, and delivers top-quality results. He understands the vision and brings it to life better than expected. Reliable, creative, and a joy to work with — highly recommend!
Becky Idiale
CEO, Daibo Consulting

Josh redesigned our landing page and nailed it. His attention to detail and smooth communication made everything easy. The new design boosted engagement and feels more aligned with our brand. Highly recommend.
Areous A
CEO, Pixel Pioneer Studios

Joshua consistently delivers clean, thoughtful, user-centered designs. He's proactive, reliable, and communicates ideas clearly. Every project gets real creativity and attention to detail — a true asset to any design team.
Chi Onyeukwu
CEO, Njem

Working with Joshua on the Koboneer app was smooth start to finish. He understood the product, turned complex ideas into a clean, intuitive interface, and stayed open to feedback. His attention to detail made a real difference.
Solomon Okafor
CEO, Koboneer

Joshua has been an outstanding contributor at Dingpay. His design solutions are thoughtful, intuitive, and aligned with our users' needs. He works with speed and precision while keeping strong creativity and brand consistency.
Itohowo Udofia
CEO, Dingpay

Great experience working with Joshua. He pays attention to details and provided excellent communication throughout the project.
Donny Gamble
CEO, The Elevation Group

Joshua transformed the AllFoods UK site into something modern, professional, and easy to navigate. He was proactive, responsive, and cared about reflecting our brand. We've had great feedback since.
Akinyemi Arabambi
CEO, AllFoods UK



